School Emergency Response Coalition

The goal of our program is to educate Grand Rapids area Public School students how to effectively and properly respond when an emergency arises.

We would like to share our knowledge and training with every student in our community! The program allows students to take an active part in ensuring a safer learning environment, and ultimately, a safer community.

Bringing Together Schools, Businesses, Police, Fire, and EMS
for a Smarter, Safer, and Stronger Community!

Our mission is to provide students with the potential to save lives via the SUPER (Students United Prepared Emergency Responders) CPR & AED Training Program and introduce them to a career path in public safety and service.

Connecting With Community

SERC Founder, Kevin McGraw’s passion is giving back to his community by educating students on how to save a life. He discovered a unique way of doing that by founding the School Emergency Response Coalition.

SERC joins forces with local police, firefighters, and paramedics to teach the students about CPR and use of an AED. Interacting at a younger age with these individuals also helps the kids overcome possible stigma and ask questions about a career in public safety. We want students to have the opportunity to learn potentially life-saving skills. Together, we can make a difference in their family, in their community, and at their place of worship by changing their mindset.

The Objective

To partner with schools, businesses, EMS providers, and public safety agencies to provide CPR and AED training to school students...

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The Opportunity

To develop a curriculum for SUPER CPR & AED Training...

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The Impact

Students trained with life-long, life-saving skills and knowledge of various careers in public service and safety...

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According to the American Heart Association

  • Nearly 326,000 out-of-hospital sudden cardiac arrests occur annually, and 88 percent of cardiac arrests occur at home.
  • Early CPR and defibrillation within the first three to five minutes after collapse, plus early advanced care, can result in greater than 50% long-term survival for witnessed ventricular fibrillation events.

LaFleur: Proud to Partner With SERC

LaFleur, a Grand Rapids marketing agency that serves clients nationwide, believes that volunteerism and community engagement are essential to its mission. As part of this commitment, the team at LaFleur partnered with SERC and developed the organization’s new website.

In addition to non-profits, LaFleur works with law firms, healthcare organizations, and growing businesses. It delivers custom websites, high-quality content, automated marketing campaigns, and comprehensive marketing strategies to its clients.

The agency has been designated as “Good for Grand Rapids” by Local First.

To learn more about LaFleur, visit its website or blog.

According to the Michigan Department of Health

  • AED provides the opportunity for secondary prevention of early deaths. However, an AED must be accessible by trained users with a target goal of three to five minutes from time of collapse to first shock.
  • Sudden cardiac death claims the lives of more than 300 Michigan children and young adults between the ages of 1-39 years annually.

Our Partners

Grand Rapids Fire Department Badge
Amway Logo
GRPS My Choice Logo
Grand Rapids Police Badge
sheriff kent county badge
LaFleur Marketing Logo Community Connection
AMR Logo
Regal Financial Group Logo

Collaborate Today

Free CPR training for high schools is currently not available to Michigan schools. With active collaboration between public schools, the private sector, and public safety organizations, SERC will be able to enlist financial partners to fund free CPR training to Michigan high schools.

If you are interested in getting more information on how you or your organization can collaborate with SERC, please fill out the form below.

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School Emergency Response Coalition

We are a 501(c)3 charitable, non-profit group composed of multiple organizations from the emergency services, public school, and civic sectors.

SERC’s Students United Prepared Emergency Responder (SUPER) CPR & AED Training Program provides students with both the CPR requirements necessary for graduation and additional benefits other programs lack.